Our industry experts use data-driven analytics to establish key insights, cost efficiencies, consumer trends and more, allowing you to: 

  • Make more informed decisions based on customer behaviours and preferences 
  • Ensure your data is accessible to harness the power of AI 
  • Derive valuable data insights to optimise your operational IT infrastructure and elevate productivity 

We ensure our end-to-end solutions align with your strategic goals and objectives, helping help drive competitive advantage and sustainable growth.   

What retailers are facing today

Retail organisations are awash with data. 

Customer, sales, product, market, point of sale – the sheer of volume of data generated by retailers can be overwhelming. Without the right tools and processes to derive insights from large data sets, modern retailers will struggle to remain competitive. Retailers must also consider compliance; making sure they only hold and use the data they are legally entitled too. 

Capturing and exploiting your data in the right way is critical; it can help you to understand your customers, market your products more effectively, and align your day-to-day operations with key strategic goals. 

CDW solves the data challenge by implementing the right solutions for your business, allowing you to derive real, actionable insights from your data. 

Key Challenges

You probably want to analyse and understand your customers’ behaviour, preferences and feedback, so you can tailor your product offerings to their needs.  

  • How do you do this safely, securely and in compliance with regulatory requirements? 
  • How can you ensure siloed data is held in the right place, as well as cleansed and segmented effectively? 

How we can help 

CDW offers a range of packaged services and consultancies that allows you to develop business strategies, and improve technological readiness, organisation and culture, and governance: 

Data Discovery, Classification and Governance

As data requirements explode, so does the complexity of management, maintaining compliance and availability, along with the need to manage commercial and environmental impacts.  

Only 30-50% of data being used for valuable decision making; we need to take control of this ‘explosion’, and this starts with a robust data discovery and classification strategy. Once we understand what data you have and its potential value, we can build a strong governance framework to ensure long term value and compliance. 

Data Protection

Gain insight into the current state of your data protection capabilities and facilitate the implementation of policies, processes and technologies to secure sensitive data and critical assets. 

An effective data protection and recovery strategy will also boost your business’ cyber resilience; increasing the chances of surviving the inevitable breach with minimal reputational or revenue impacts.  

Data Integration and Architecture

We take a tried-and-tested approach to data integration and architecture across CDW customers. Find out more by clicking on the button below.

Learn More

AI Adoption

As you explore the varied use cases for AI within your organisation, CDW have the expertise to assist in three core areas.

1

AI Strategy

Setting a strong AI strategy will ensure you can identify those golden use cases that will unlock maximum business value. It will also ensure that your AI adoption is aligned to business values and customer expectations of transparency. We have developed a proven approach to building a robust AI strategy from over a decade of experience. 

2

AI Governance

As the legal and ethical lines are constantly being redrawn, you need to ensure strong governance frameworks are in place to avoid reputational damage. Our experts can help you create new policies and processes, or augment existing ones to meet the evolving demands of AI Governance.  

3

AI Platforms

Ensuring the optimal end-to-end delivery platform for your AI demands will be critical to unlock their true value. We need to consider Compute, Storage, Networking and Data Strategy as a combined architecture to ensure optimal time to value. 

The Types of AI we use with Retailers 

  • Computer Vision: This time-saving technology helps with decision-making, using a visual data set. 
  • Generative AI: Machines learn to create new data, whether it’s text, images, code, or other types of content. 
  • Natural Language Processing (NLP): Chatbots, instant translation, text summarisation and more – these functions have multiple applications in the retail space. 
  • Document Intelligence: To understand and interpret value from unstructured data. 

Business Intelligence and Analytics 

The choice of tool depends on your specific business needs, data sources, and organisational context.  

We consider the ease of use, scalability, and integration capabilities when selecting the right intelligence and analytics tools for your AI-driven insights. 

Case Studies

CDW technician help set up robust cloud operation for business flexibility.

Premier Foods
Premier Foods boosts flexibility after CDW orchestrates migration to AWS Public Cloud.
Learn more
Midcounties

The Midcounties Co-operative
The Midcounties Co-operative modernise the way they work with help from CDW.
Learn more
Estee Lauder

The Estee Lauder Companies
The Estee Lauder Companies chose CDW as a partner with the Apple expertise to consolidate the supply of devices.
Learn more

Retail Solutions & Services

Deliver Exceptional Customer Experience Banner (1)

Deliver Exceptional Customer Experiences

CDW helps you optimise omnichannel experiences with innovative technology solutions. Maximise the customer experience and drive sales with the in-store and digital personalisation they expect.  

Learn More
Deliver Exceptional Customer Experience Banner

Digitalise Your Retail Landscape

CDW enhances the digital retail landscape for your business with the latest hardware and software solutions; underpinned by our sophisticated global logistics and professional services. 

Learn More
Simplify Your Source To Store Journey Banner

Simplify Source-to-Store Journey

From source to store, CDW helps you create retail supply chain agility by providing a wide portfolio of services and solutions that can be deployed globally. 

Learn More

The CDW Difference

CDW offers retailers a dedicated retail team that acts as your technology solution consultant, through every step of the supply chain. By being vendor agnostic, we can shape multiple technology solutions to your unique requirements, delivering to over 170 countries and providing the upmost flexibility and responsiveness through our National Distribution Centre. 

Throughout the business transformation process, CDW manages the smooth implementation of hardware and software, ensuring that business continuity is never disrupted and providing constant, end-to-end support and incident management.  

  • 360 Degrees Of Expertise

    Our highly accredited teams work side-by-side with our Retail Partner Community covering everything from project planning to technical support.

  • Round-The-Clock Support

    24/7 multilingual ServiceDesk support staffed by over 350 professionals, with over 100 field engineers and a Service Operations Centre.

  • National Distribution Centre

    Delivery to 98% of UK within 4.5 hours via 120,000sqft facility, shipping over 3.5 million items to over 170 countries each year.

Speak To Our Retail Specialists

Stay ahead of the competition and drive success in your retail business by leveraging our deep industry knowledge and innovative technologies. By reducing long-term costs and enabling accelerated innovation, CDW can guide your retail business into a cloud-first future.

Contact us today to explore how our retail IT solutions can transform your business and keep you at the forefront of the ever-evolving retail landscape. Don't miss out on the latest advancements – connect with our team now and embark on a journey towards retail excellence.