Top CEOs Under Starter's Orders for Sport Relief

UK’s Boardroom Champions get set for LeaderBoard Triathlon Challenge for Sport Relief

Boardrooms of some of the best known UK and Global businesses are about to get a lot more active as over 30 top CEOs and business leaders take part in the inaugural LeaderBoard Triathlon Challenge for Sport Relief to take place from now until June.

The high powered executives invited by Comic Relief and Phil Smith, CEO of Cisco UK & Ireland, will complete the Blenheim Triathlon and another sporting challenge during Sport Relief alongside Comic Relief’s CEO Kevin Cahill. Each member hopes to raise between £10k and £25k, so with these targets comes a massive commitment. Team members include leaders from Cisco, IBM, Barclays, Oracle, RIM, Michael Page, Orange and BTiNet.

The business executives will also be joined in their triathlon team by some of the best known names from the sporting world, with ex British Lion Austin Healey and 400m ex Olympian Roger Black completing the LeaderBoard Triathlon Challenge.

To help them through their gruelling training regimes, other stars will be on hand to provide advice and support on what it takes to compete at the very highest and most intense level. Amongst others, Paula Radcliffe is going to provide training tips to help with endurance, whilst James Cracknell has given the team personal pep talks, and Michael Johnson will look to help them with their winning mentality. As part of their training they’ll also be taking part in the Sainsbury’s Sport Relief Mile on Sunday 25 March.

The Blenheim Triathlon will be take place in stunning grounds of Blenheim Palace, Oxfordshire, on the 9th and 10th June, 2012.

For further information, and to support the LeaderBoard Triathlon Challenge team, visit the fundraising page: www.sportrelief.com/leaderboard.