Data Today, Revenue Tomorrow

Retailers are now producing exponential volume, and variety of data creating opportunities but also challenges for organisation looking to gain insights from siloed data sets. How do different applications and data generated by POS, CCTV, ecommerce, inventory management, distribution and the consumer come together to create valuable information?

Firstly retailers need to identify all the data sources that could give insight into the end to end customer experience:

• Social media platforms and product review sites
• Environmental factors, both nationally and locally, such as weather, sporting events, local community activities, seasonality
• Political factors 
• Competitor activity
• Advertising campaigns
• Internal and external supply chain data
• Point of sales data
• Ecommerce data
• CCTV and digital signage

There are proven real world benefits to be gained:

• Improvements in inventory management mean retailers have the right stock available, at the right location, at the right time and more visibility of product pipeline. Leading to more revenue at less costs
• Understanding purchase patterns and predicting demand before it happens leads to not just supply chain cost benefits but revenue gains through improvement in  the customer experience helping to drive customer advocates and increase loyalty
• Analytics across social media platforms can help better predict demand for a successful peak trading period reliant on seasonal items and fashion fads

Technology requirements

• High quality video cameras to track in store movements, product hotspots and to alert against shrinkage
• Smarter ways to store and classify data with the ability to scale up and down to meet demand.
• AI tools and analytics
• Digital signage embedded with the latest AI and analytical tools

CDW works with businesses across the full spectrum of retail, empowering them with the tools they need to succeed. We partner with many Retailers and have the skills and expertise to help you  take a stepped approach,  to identify what you have now (the Discovery phase) along a journey to transform, automate and modernise your organisation in order to help you analyse data today to gain revenue tomorrow.

CDW Solutions Powered by Intel

Intel’s Solutions are completely end-to-end adaptable, affordable and tested. Combined with CDW’s expertise these solutions are ready to implement into any marketplace, the solutions can help to modernise business environments and to prepare for the future in a world increasingly reliant on the Internet of Things.

With a robust community of developers, OEMs, solution providers, and systems integrators building these solutions which can lead to transforming organisations and improve individual lives.

Why CDW?

CDW is an Intel® IoT Solutions Alliance Solutions Specialist. Intel Specialists are selected for their market leadership, strong reputation, and extensive domain expertise.

Business success start with successful partnerships, with CDW’s global reach we are one of Intel’s leading partners. CDW and Intel offer in-house expertise with a range of technology solutions to support enterprises in their digital transformation journey.

We have international presence in both private and public sector IT, and combined with our global supply chain, we’re able to deliver specialised products and services to organisations across more than 150 countries. Building IT solutions that generate results is what we do. And we do it better than anyone else because we are the People Who Get IT.

To discover what IoT in retail can do for your business please call your Account Manager or email RetailSales@uk.cdw.com